Using a phoneword/vanity number will boost response levels significantly.
More calls promote increased sales and enhanced profitability:
An advertisement incorporating a Phoneword boosts response levels by several tens of percentage points. A number of diverse surveys in the USA and Australia have all demonstrated that response levels increased by 30% compared with those to adverts containing numeric numbers. This also shows that the customer remembers a Phoneword for much longer than a numeric number. The greater the number of enquiries, the greater the sales.
An exclusive benefit:
The number belongs exclusively to your company. By being quick off the mark in obtaining control of meaningful catchwords or names, etc., your company will gain an advantage which your competitors will never be able to match.
Ease of use:
After you reserve your number it will only be a few days before call traffic to your Phoneword is directed precisely to where you want it.
Customer recognition:
A Phoneword makes it easier to increase sales by word of mouth. This is because it is easier for satisfied customers to communicate contact information to others.
They no longer need to surf the internet or search through Yellow Pages.
Increases customer confidence in your company:
Customers put more trust in companies which they see as being more accessible. The customer will see the Phoneword as an aid provided by your company in making it easier for him or her to get in touch. Your company will be seen as more customer-friendly, and this in turn will result in increased market shares.
A Phoneword can inform the customer of what your company has to offer:
Everyone understands what 815 CRUISE (Norway) and 902 FUTBOL (Spain) are offering.
If the customer is looking for a product or a service which your company can offer, you immediatly want the customer to link the product / service with your company, and yours alone. You will avoid their having to look up your number on the internet, where they will also find out what your competitors have to offer. Your Phoneword will thus divert attention away from your competitors.
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Do you think that customers aren’t sure of what 815 CRUISE or 902 FUTBOL have to offer?
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